Morgantown, W. Va.  ”“ In honor of October’s Breast Cancer Awareness Month, Round 12 of the 2012 Can-Am Grand National Cross Country Series will once again “go pink” for the 18^th annual Amsoil Ironman GNCC. Taking place October 20 and 21 in Crawfordsville, Ind., the penultimate round has become more than just a race, as nearly 10,000 spectators are expected to attend what has arguably become the largest fall festival in Montgomery County.

The goal of Ironman’s pink-effort is to raise awareness and funds locally for breast cancer care and research, while also bringing the GNCC Racing community together for a cause that transcends racing. The pink livery will make a dynamic contrast to the woods, hills and mud of the iconic Ironman GNCC.

"Ironman is one of the largest events we have here in Crawfordsville, so we’re really excited to be a part of this event for the third year now,” says Sasha Clements, Communications Coordinator for the FAITH Alliance. "The racing community has really embraced this special event and it’s amazing to see their support being generated back into our local community.”Â

GNCC Racing will relax number-plate background codes for the race and encourages riders to run pink backgrounds, available via PowerSports GrafX at ridepg.com. Same as last year, a $22.95 pink front number plate background will result in a $5 donation, and a full set of front and side backgrounds retails for $69.95, and includes a $10 donation.

Ridepg.com will also sell exclusive GNCC breast cancer awareness race stickers for a minimum $2 donation. Pink wristbands will also be sold at the track for a $1 donation. Donations will go to the FAITH Alliance, a non-profit organization dedicated to providing support for those affected by breast cancerӠserving as a breast cancer resource for Montgomery County.

The race facility will be adorned in pink, including a special pink podium backdrop. The backdrop will be autographed by each podium finisher during the weekend and auctioned off, with proceeds going to FAITH Alliance. Additionally, pink-themed trophies, awards, t-shirts and plaques will ensure a memorable scene for all. Racers and spectators can get in on the fun by bringing and wearing pink clothes, riding gear, graphics and other decorations.

Spectator passes are $15 for the full weekend, with pro pit access and pro autographs at no additional charge. On both Saturday and Sunday, the youth division races at 8 a.m., amateurs race at 10 a.m., and the top amateurs and pros race at 1 p.m. The final round of Side-by-Side racing will take place at 4:30 p.m., following the ATVs on Saturday afternoon.

For more information and directions to the event, please visit www.gnccracing.com.